Social media coach: how much is a new customer worth to you?

Social media coach: how much is a new customer worth to you?

Business is all about growth. Without growth, all living things slowly stagnate and die, and that’s why any business – large or small – must always be trying to attract new customers. Yes, there’s a balance to be struck between keeping your existing customers happy by...
Why content is king on Social Media

Why content is king on Social Media

When you talk to your customers, what messages are you giving them about your business? Are you telling them what they want to hear, or simply saying what you want to say? Take the reasons to choose your business, for example. It’s all too easy to go off at a ‘me, me,...
Social Media Mastery: New monthly membership programme launched!

Social Media Mastery: New monthly membership programme launched!

Here at Cureton Consulting, we always listen to what our clients tell us about our services. Our Social Media Mastery online programme has gone down a storm since we launched it in February. However, some of our clients said they’d like to work with us for longer, and...
Social media coach: How to stand out on social media

Social media coach: How to stand out on social media

Content, content, content – it’s all about content. In today’s fast-moving, communication-driven world, pulling customers in has never been more important. Gone are the days when selling your wares was all about having the best price-point and the loudest advert,...
Why you should always start with your social media strategy

Why you should always start with your social media strategy

One of the most common mistakes for companies embarking on a social media campaign is to jump straight into what they want to do before being really clear about why they are doing it. But, unless you know what you are trying to achieve, how will you know when you have...