As someone who works with lots of business owners who are also parents, July and August can be relatively quiet months for me. With the kids off school and needing to be entertained and taxied around – not to mention the excitement of planning for and going on holiday – it’s hardly surprising that your social media activities might grind to a halt.
The same tends to happen at Easter and Christmas, with the inevitable result that your online presence will lose traction. You’ll then find yourself scrabbling to play catch-up and regain lost ground once normality resumes and the kids are safely back at school. There’s a big risk, however, that you might find it hard or even impossible to do so. Your followers could have gone elsewhere as you’ve not given them the content they crave, or your competitors may have taken advantage of your social media hiatus to steal them away.
Don’t let this happen to you! After months of implementing your (hopefully) water-tight social media strategy, it would be a terrible shame to let everything slide for the sake of a few weeks’ inactivity. Instead, make sure you keep the momentum going during the holidays.
As well as protecting your online presence, you could actually find yourself extending your reach to new audiences. After all, if other businesses are taking a break from social media, it’ll be much easier for your voice to heard – so make the most of this golden opportunity.
And if, like me, you find work a little quieter over the summer, take some time to revisit and evaluate your social media strategy. How have the first six months of 2019 panned out for you? Are you where you want to be in terms of follower numbers, interactions and engagements, and converting leads and prospects into paying customers? If everything is on track, that’s great. If not, I have a very special offer that might just be of interest…
Introducing… the Social Media Mastery 2019 ‘Summer Flash Sale’!
As a summer treat, I’m offering a limited number of business owners and solopreneurs the chance to join my popular Social Media Mastery programme at a very special price. It’s an affordable way to invest in your business, create a robust digital marketing strategy and transform your social media activities so you get the results you want going forward.
What’s more, I’ve now added even more value to the programme by including Instagram training alongside the ‘Big Three’ of Twitter, Facebook and LinkedIn. You’ll learn how to leverage each of these platforms to create and implement a solid-long term strategy that delivers a tangible return on your investment. You’ll find out how to avoid common problems and mistakes and make the best use of your time online to win new customers.
If you’re serious about using social media to grow your business, Social Media Mastery is the perfect answer! You’ll have access to my exclusive online training events as well as three live training sessions worth £225. With my monthly group support calls, you can bounce ideas off and share experiences with your fellow learners, as well as check you’re progressing as planned. And if you need a little more support, you can even benefit from my half price one-to-one training offer.
Sign up today to stay informed!
My special summer discount makes Social Media Mastery a business growth opportunity that you really can’t afford to miss. To find out more, all you need to do is sign up to my mailing list and I’ll let you know as soon as the Flash Sale starts. But remember, there’s a limited number of places available at the lower price, so enrol straightaway to avoid missing out!
If you’d like to know more about Social Media Mastery in the meantime, or my other training and social media management services, please get in touch. You can call me on 01530 440 597, email firstname.lastname@example.org or fill in my quick online enquiry form.