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Is your business fit to return to school?

By Karen Cureton on 14th August 2020

So August has come around already (doesn’t time fly?) and the kids will be back to school at the end of the month. We’ve now had more than 4 full months of lockdown, with restrictions going up and down like yo-yos. As business owners, many of us have had a pretty tough time of it. But what have we learned from this time to make ourselves stronger?

Here’s a little story for you

At the start of lockdown, I made a personal resolution to get fit and lose some weight. I know many people did the same (I can see you nodding in my mind’s eye) and with varying degrees of success. Well, if the people who lost weight were the losers, then I was one of the winners! I didn’t lose any weight and I’m no fitter than I was back in March.

But I’ll tell you something that is a lot fitter and in much better shape than before lockdown: my business. That’s because when things went haywire, I didn’t just rest on my laurels and wait for the storm to pass. I retained my focus and direction, and got busy with some personal development.

I identified some gaps in my skills and knowledge, and invested in some heavyweight training with some highly influential industry leaders. And I can tell you now, it’s paying off in spades! What I’d like to do now is share my new and existing skills with likeminded businesspeople who also have the drive and commitment to push themselves forward.

So, if this sounds like you, but you’ve neglected your CPD during lockdown (for whatever reason) my new one month programme, Social Media with Confidence, will deliver the goods. It’s a one month programme that will take you through the basics of social media management in easily digestible, bitesize chunks.

Why Social Media with Confidence?

If you’re keen to develop your company’s online presence, but find the world of social media a little overwhelming, this is the course for you. I meet so many business owners who aren’t sure if social media is right for their business ‘because it’s for the kids’; who feel overfaced and don’t where to start; or who have accounts in place but aren’t using them.

Social Media with Confidence will provide the helping hand you need to set up and run your Facebook and LinkedIn accounts with success – and get the results YOU want for your business.

A new way of learning

After carrying out some research, I’ve found that my clients are keen to learn about social media in different ways. For example, I’ve found in the past that pure online learning often doesn’t work, because people may not engage with it and ‘skive off’, or struggle to apply what they’ve learnt afterwards. So, I’ve come up with something different for Social Media with Confidence.

Starting on Monday 7th September with a live ‘Welcome’ via Zoom, I’ll release daily 10 minute tasks for you to do, all designed to be fun and interactive. Your learning will be slow and steady, and I’ll check in with you every week to see how you’re getting on. You’ll receive your course by email and via our private Facebook Group, where you can share experiences with, and bounce ideas, off your fellow delegates.

At every stage, you can relax knowing you’re in a safe pair of hands.

What you’ll learn

We’ll focus on what I call ‘The 4 Pillars of Social Media’: Strategy, Content Creation, Audience Development and Conversion Planning. Together, we’ll work through these core principles, building up your skills and knowledge and applying your learning as we go along. As one of my recent clients said: ‘You’ll go from being a social media phobe to loving it!’

(If, as I hope, you do fall in love with social media, you’ll be very welcome to extend your learning with one of my other courses when Social Media with Confidence has finished!)

Let’s get back to school – book your place today

To book on Social Media with Confidence, or to find out more about the course and my other services, please drop me a line at help@curetonconsulting.co.uk. Or, fill in my quick online form and I’ll get back to you right away.

About the Author | Karen Cureton
Karen Cureton is an Award winning social media coach and trainer. Helping you to spend more time on your business, less on social media. With over 20 years’ experience in sales and marketing, Karen has worked with scores of clients over the years as a social media trainer and manager in Leicestershire and throughout the East Midlands.
Find out more about Karen Cureton on the about page.

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