A time for planning

It’s that time of year when everyone’s Christmas tree is going up and our thoughts are turning towards a well-earned rest and spending time with family and friends. Or are they? For many business owners (myself included), the run-up to the festive season is also a time to get my planning head on and start deciding where I want things to go in the New Year.

And with just four weeks of 2023 left at the time of writing, why not join me in making some early New Year’s Resolutions for 2024? After all, there’ll definitely be some downtime towards the end of December and, for many of us, the first part of January, too. So, whilst I’m not saying: ‘Stay away from the celebrations!’ (in person or in chocolate), I do think it’s the perfect opportunity to spend some time getting your business ducks in a row, well in advance.

One of your goals for next year could be to build a stronger online presence for your business, especially on social media. If so, I have great news for you. As you may know, I recently enhanced my Social Media for Trainers & Coaches programme to include lifetime membership. Now, I’ve decided to do the same for another of my most popular courses, Social Media for Grown Ups. Think of it as my Christmas and New Year’s gift to you!

Whilst it’s clear who Social Media for Trainers & Coaches is aimed at, you might be wondering what Social Media for Grown Ups is all about. Well, it’s really very simple – the clue’s in the name. This programme is aimed at business owners or team members who aren’t digital natives or in other words, didn’t grow up with the Internet. As a result, the fast pace of change in the online world and the sheer number of different platforms you can use to promote your brand might feel overwhelming.

Sound like you? The Social Media for Grown Ups will be right up your street! Whether you’re already using social media but struggling to get results, or you’d like to get started but don’t know where to begin, this programme will give you the knowledge, skills and techniques you need for success.

Social Media for Grown Ups is delivered live over 8 weeks, during which you’ll learn how to:

  • Develop an effective social media plan and conversion plan
  • Build an audience who will like, share and engage with your posts
  • Understand how algorithms work so you can stand out
  • Optimise and structure your social media profiles
  • Create content that attracts new connections
  • Hang out on the right social media channels
  • Use powerful images in your social posts.

You’ll also get access to special bonus sessions, find out about all manner of time saving tips and tricks to help you manage your social media platforms efficiently – and much more.

Interested? You can read all about the course at my dedicated website, and book online for the next programme, which starts on Monday 5th February 2024. This will include lifetime membership as noted above, so every time I re-run the course you can dip in and out to keep your social media knowledge bang up to date with the latest developments and trends.

Coming back to all you trainers and coaches out there, my next Social Media for Trainers & Coaches course, starting on Monday 15th January 2024, is almost full with just three places left. But don’t despair if you don’t manage to grab one in time. I run this programme twice a year, so you’ll have plenty of opportunity to join the second 2024 cohort a few months down the line. Once again, lifetime membership will apply, giving maximum value for money and the invaluable benefit of regularly refreshing your social media savvy.

In terms of content, we cover broadly the same topics as outlined above for Social Media for Trainers & Coaches. As you’d expect, however, all the subject matter is highly targeted and tailored to the specific learning and business development needs and challenges of today’s trainers and coaches. To find out more about the programme, and see if you can snap up one of the remaining January places, please visit www.socialmediafortrainers.co.uk.

If you don’t know much about me, you might be wondering why you should choose Cureton Consulting to help boost your company’s online presence in 2024. I want you to be 100% sure you’re choosing the right provider, so don’t just take my word for it! Why not take a look at my LinkedIn profile, where you’ll find over 100 recommendations from clients I’ve worked with over the years?

Hopefully you’ll gather from these that, whether you’re a trainer, coach, or non-digital-native looking to develop your social media skills, it’s my mission to make 2024 the best you’ve ever had for your online presence. And I don’t know about you, but I can’t wait to get started!

Before that, though, I’m very much looking forward to wishing you a Happy Christmas and a healthy and prosperous New Year in the coming weeks. Let’s make it a good one!

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